Executive Director of Gift Planning, The University of North Carolina at Chapel Hill

Elizabeth Ayers is the Executive Director of Gift Planning at The University of North Carolina at Chapel Hill. She is a former member of the Board of National Association of Charitable Gift Planners (NACGP) and served as NCPP 2017 Conference Chair. She is also a member of the North Carolina Planned Giving Council and served on its Board from 2013 through 2016. She has just been named Crescendo Integrated Marketing's 2020 eMarketer of the Year.

Ayers has presented on various charitable topics at local and national conferences including the National Association of Charitable Gift Planners, Crescendo, AAMC, Wealth Counsel, the North Carolina Community College Fundraisers' state conference, UNC System State Conference and AFP North Carolina state conference.

In addition to her Bachelor of Music degree from Witt, she holds a JD from Capital University and an M. M. from Ohio University.

Prior to joining UNC in 2008 she worked at The Ohio State University, where she served as Director of Planned Giving for the Medical Center and Associate Director of Planned Giving for the University. She has worked for the Columbus Foundation, served on non-profit boards and committees and was president of Central Ohio Planned Giving Council in 2007.